How Will You Get New Clients With Your Website?
Many clients come to me with the idea that all they need is a website, any old website, and their business income will grow. That is simply not the case. In order to get new clients with your website,...
View ArticleHow Do You Brand your Business Online?
Is an online brand different than a brand of years past? Have we witnessed a new age in which branding has evolved into pixels, one’s, and zeros? This post is part of my Branding Questions Series...
View ArticleWine Bar Menu Design – A Fine Vintage Indeed
We have just completed a series of wine bar menus for a client in the mid-west who requested an artistic brand for his new wine bar concept. As a wine lover, I was excited to work on this project as...
View ArticleWhat Does Your Brand Stand For?
The word “brand” means many things to many people. These days it’s a buzzword bandied about as if it were the “it” word of the 21st century. The problem is, no one really knows what branding means....
View ArticleBeauty Salon Business Card Design – Re-Branding a Salon
It’s been almost a year since we completed a beauty salon website re-design for an owner who specializes in great lengths hair extensions and hair color correction. His brand before the website...
View ArticleWhat are Common Brand Personality Mistakes?
Each brand has a personality that permeates the company’s very existence like the example above. This architect wanted to design outside the box and it shows up in his brand. This is an example of a...
View ArticleShould You Visually Brand Yourself or Your Firm
Branding is an essential component of any successful firm yet creating a compelling visual brand can be a challenge. What does branding mean? It is simply a way to visually create a distinction that...
View ArticleApplying Variations on a Theme to a Brand Mark
A companies mark can be sacred, and for good reason. It is the heart of the companies brand identity, and represents everything the company believes in and stands for, and is indelibly branded on a...
View ArticleBeauty Salon Website Design and Branding: Create Visual Excitement
Inherently visual professions are red meat for me, and that’s especially true when the client is open to a creative approach. This project had both: the client is a philosopher and owns a beauty salon....
View ArticleWhy I don’t use web site templates.
Also, I don’t like parallax scrolling. It’s a gimmick, and if there is something to be said, or shown, I’d rather not use gimmicks. Plus, it gives me motion sickness. But about templates… they’re easy...
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